Insert There has invited artists to imagine new contexts for their work by inserting it into unexpected or iconic locations—both real and fictional. Inspired by David Reed’s Two Bedrooms in San Francisco, where paintings inhabit scenes from Hitchcock’s Vertigo, and Mel Chin’s subversive In the Name of Place, which embedded artworks into the sets of Melrose Place, this exhibition explores how meaning shifts when art is placed outside conventional spaces.
Featuring over 60 works, Insert There repositions art into environments as diverse as the Moon, the White House, Kew Gardens, Red Square, the River Thames, and the Henry Moore Sculpture Park. Artists also intervene in pop culture and cinema, inserting their work into The Simpsons, Coronation Street, 2001: A Space Odyssey, and more. These insertions provoke questions about authorship, visibility, and the politics of place. They also play with humour, critique, and disruption—challenging where art can exist, and how it interacts with the world around it.